Virtual Reality Market will grow more than 8 times by 2020

Virtual reality technology has the potential to be next major computing and communication platform in a decade. Virtual reality holds immense potential it is expected that Virtual Reality Market will grow more than 8 times from its current market value in 2015. This descriptive technology can be used in various applications like real estate, aerospace, medical, defense, education application, retail, e-commerce, industrial and marketing etc.


In recent years virtual reality technology has improved a lot as various companies are either making huge investments or have plans in near future. Such as Sony is engaged with project Morpheus, Facebook has acquired Oculus in USD 2 Billion, HTC has made partnership with a gaming company Valve, Google is working on devices named Cardboard, Samsung is with Samsung Gear.


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Future market for Ultrasound Devices is in developing countries

The future market for Ultrasound Devices is in developing countries, but developed countries still have a controlling stake. United States has the highest market share in Ultrasound Device market globally. United States Ultrasound Device market is more than the combined market of China and Japan Ultrasound Device market. China Ultrasound Device Market is expected to double its market by 2020 from current market of 2015. Europe also controls a significant amount of Ultrasound Device market share.

ultrasound device

However in the case of Ultrasound Device numbers, China has the highest ultrasound numbers share globally. United States comes at the second place globally.  India also has a sizeable number share in global ultrasound devices. The ultrasound device market in India is expected to grow at a steady pace mainly due to the Indian Government implementation of schemes to reduce mortality and morbidity rates during pregnancy. Central schemes like the Janani Suraksha Yojna have been launched to encourage more rural women in the poor strata to avail professional medical care during pregnancy and have deliveries in primary health centres and hospitals, rather than at home.


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China Agriculture Equipment Market is expected to be more than US$ 16 Billion by 2020

China agricultural equipment market has made rapid accomplishments in recent years. An integrated system of agricultural equipment manufacturing has been established in China. In future Chinese, agricultural equipment industry is expected to develop into a huge, highly competent industry with a complete range of products including intelligent computerized machines. China agriculture equipment market is expected to be more than US$ 16 Billion by 2020.


Factors that will drive the China Agriculture Equipment Market – Descriptive points covered in the report

  • China has enacted a law for the Promotion of Agricultural Mechanization
  • From 2004 China has started subsidizing purchase of agriculture machinery
  • Growth in economic strength of China, in 2013 its GDP was US$ 9.24 Trillion
  • Chinese government emphasis on urban and rural development
  • Reforms and Liberalization of Chinese economy


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Chinese footwear market will be more than US$ 10 Billion by 2020

As Chinese disposable income is rising year on year thus it’s leading to demand for higher quality footwear. Chinese footwear market is huge and its growing year on year. According to our research report China Footwear Market (By Gender, Purpose and Lifestyle) & Forecast Chinese footwear market will be more than US$ 10 Billion by 2020. Middle Income households are the major driving force. But if we compare it with consumption level then Chinese middle income and upper income households have much room for growth. The average spending level on shoes in cities of eastern china is higher compared to other regions.


In leather shoes office workers are the primary users. Men prefer traditional designs, whereas women prefer trendiness. If a comparison is done on the number of shoes pairs owned then women takes the lead compared to men. Despite high wear and tear leather shoes are the most popular leather goods. Sheepskin leather material is the most popular followed by cowhide. Other than leather shoes, sports shoes and leisure shoes market is also growing. Sports shoes are gaining popularity due to people awareness about fitness especially in cities and sporting events happening in urban places. Sports shoes comprises of various types hiking shoes, football shoes, tennis shoes, basketball shoes etc. Few popular sports shoes companies in China are Nike, Adidas, Anta, Peak etc.

Food Safety Testing Market – A Global Trend

Food supply is under regular threat and helpful test products that can ensure food safety are in demand worldwide. Microbial pathogens such as bacteria, viruses, environmental toxins, food allergens and adulterants, residues of drugs and agricultural chemicals can damage consumers if unchecked. In some countries, testing for Pathogen is also conducted to make sure food authenticity. Pathogen testing is the most leading segment of food safety testing market.

The global food safety testing has grown in large part due to increased number of outbreaks of food borne illness caused by eating of contaminated food. Worldwide, various policies and standards have been implemented to promise the protection of manufactured food. Food safety testing is executed at every stage of the food supply chain.


Food Pathogen Safety Testing Market

The food pathogen safety testing market continues to grow at approximately seven percent a year with an estimated global market value of over US$ 2 Billion in 2015. The increase in pathogen screening within the food sector is based on regulatory requirements implemented by federal and international agencies, the need to conform to retailer specifications and to demonstrate due diligence to consumers.

Pathogen testing is primarily used in the water and food industries, including monitoring producers of high risk products such as deli meats. The most widespread testing is end product screening and environmental sampling, although, raw item testing is also performed. The purposes of testing have gone through a transformation since pre– Hazard Analysis Critical Control Point (HACCP) implementation.

Before HACCP, end product testing was measured a safety net to grab infected product. However, in this “HACCP” age the importance of finish product testing is to verify that involvement in place can eliminate or reduce the risk derived from pathogens. Due to specific testing, the usual targets are Listeria monocytogenes, Shiga Toxin producing Escherichia coli and Salmonella although it can be envisioned that enteric viruses will be added to the list given that the group of microbes account for over 50 percent of foodborne illness cases.

Global Osteoporosis Drugs Market Trend & Analysis

Osteoporosis is a silent disease until it is difficult by fractures that occur following least trauma or, in few cases, with no trauma. Globally Osteoporosis is likely to be more than US$ 40 Billion market by 2019.

Osteoporosis is the most widespread bone ailment in the world and is characterized by accelerate bone loss, which results in fragile and weak bones that are simply fractured.  Normally, bones are constantly regenerated, with new bone replacing old bone. However, in older populace this process is less competent, and more bone is lost than is replaced. Patients with osteoporosis have an increased threat of fractures. This considerable growth is mainly attributed to sturdy treatment options currently available in the market as well as well-built pipeline products. The increase in the occurrence of osteoporosis among the feminine population is the principal driver of the global osteoporosis market and will persist to be in the future. The market has important clinical unmet needs including drugs with enhanced efficiency in the decline of fractures, delivery regimens that improve patient compliance, and more drugs with bone forming activity. Almost all the drugs on the market are SERM, PTH class, Biphosphonates and Calcitonins.


China Osteoporosis Market

The ageing population and lifestyle changes in China are key factors for increasing osteoporosis patients. China is becoming more urbanized. This inhabitant’s shift could effect in a better risk of osteoporosis given the decreased exposure to sunlight and reduced physical activity. For example, individuals are parting more dynamic outdoor professions such as farming to work in an urban office setting, which results in less experience to sunlight and increases the risk of vitamin D deficiency.  It has been seen that vitamin D deficiency (<25 nmol/L) and insufficiency (>25 nmol/L and <50 nmol/L) is extremely rampant in the Chinese population in nearly all age groups and areas.

Physical inactivity is an additional risk factor for osteoporosis and may also contribute to the increased prevalence, as populace is turning to cars and buses for transportation instead of walking.  It is anticipated that osteoporosis market in China will reach more than US$ 7 Billion by 2019.

United States & China – Osteoporosis Market (Billion US$), 2019United-States

Source: Renub Research Analysis